It Pays to be Cautious When Treating Art as Asset

SZ Advisory founder Sharón Zoldan weighs in on the notion of art as asset class and stresses the importance of a guide in the opaque art market. 

Sharón Zoldan Shares Her Favorites from Frieze NY 2021

The first fair since the pandemic took place at The Shed. Art Advisor Sharón Zoldan shares a few of her favorite presentations from this tenth iteration. 

Sharón Zoldan on the

Best Kept Secrets in LA

The SZ Advisory founder reveals her favorite haunts and art retreats for lifestyle magazine Whitewaller on the occasion of Frieze, Los Angeles. 

Actress Margot Robbie in

Australian Psycho

Supermarché directors Rel Schulman and Henry Joost adorn the walls of this Vogue short featuring works by Richard Prince and Alex Katz. 

Art Advisor Sharón Zoldan Shares Her Art Basel 2020 Finds

Whitewall checked in with Sharón Zoldan. She shares her most intriguing finds and artists she’s keeping a keen eye on.

At Home with Catfish's 

Nev Schulman

SZ Advisory clients and TV personalities Nev Schulman and Laura Perlongo make their NY home cosy and quirky with some fun pieces by LA artists.

Sharón Shares Six Artists to Watch from Miami Art Week

The SZ Advisory founder highlights younger artists with unique voices and a proven track record from the Art Basel,  NADA, and Untitled fairs.